Prince: A Royalty In The Tennis Industry
Prince began by being a manufacturer of machines for tennis balls. They soon ventured into racket manufacture and engineering (oversized, graphite, to name a few). They made some of these rackets world famous in such a short period of time that the name Prince became synonymous with tennis.
One of the continuing marketing strategies of the company is to sponsor top tennis performers such as: Maria Sharapova, Jennifer Capriati, Guillermo Coria, Martina Navartilova and Patrick Rafter. With championships bagged by these athletes, most consumers started to show interest in Prince products.
The company today remains a leader not only in manufacturing the latest innovation in tennis products but also in sponsoring tennis events. Take a look at tennis tournaments and you are set to see a logo of the company on the background!
It would be hard to believe now that Prince all started from a useful invention that was born in a small garage. From there, we see the achievements of the company:
1.Invention of the machine for tennis balls by Bob Mclure in 1970.
2.Oversized racket was introduced to the market in 1976.
3.In 1976, a racket made of graphite was born.
4.In 1978, a string which has multi-filaments was created.
5.Sports bags were first sold in the early 80's.
6.In 1989, the grip on racket handles were improved.
7.Tunnels of wind on their rackets were engineered in the year 2005. It deviated from the conventional racket holes where the strings were tied.
And because of these 'tunnels of wind' another tennis legend has signed up to do endorsements for the company- James Blake.
The products that are currently being sold worldwide by the company are:
1.Shoes- which the company guarantees to not wear out within the year it was purchased. Repairs and replacement are choices that an unsatisfied customer can opt for.
2.Rackets
3.Tennis Balls
4.Strings
5.Sports bags
6.Grips
7.Items used on the court as well as machines!
8.Clothings; and
9.Accessories
It may come as a sad thing to some that Prince products are not sold directly to the consumers. There are dealers that are authorized to sell the products to the buyers. One could go online and find the nearest one to her home.
Currently, the partners of Prince are the following:
NBTA or the Nick Bolletierri Tennis Academy- no less than the likes of Andre Agassi, Anna Kournikova and Jim Courier were given instructions in this academy.
University of Miami Online High School
Cardio Tennis- fitness group focuses on professional workouts.
Saddlebrook Resort
Tennis Europe- a famous partner on accessories.
SAP Open
Family Circle Cup
US Sports Camps
To make make things more exciting, the company also has the famous Club Prince where one could become a member. The benefits of being a member of this prestigious club are updates on players' tours, latest information on Prince products, contests and inside news. This is a fun way to get into the sports called tennis.
Prince tennis has really carved a name for itself in the tennis industry. There are several competitors but the company's name remains a strong contender. One would be foolish to disagree.
By Anders Eriksson
You may contact me through my Help Desk
Comments
22. tiffany i used to wear tiffany jewellery all the time while in high school and they were awesome back then. i had actually forgotten about them and had been wearing reebok club c [:keyword]. 1. karen millen for 4 years now, these particular karen millen sale have been the only kind i wear. they are comfortable, beautiful, and perfect quality. 72. tiffany i have been wearing tiffany jewellery running [:keyword] for almost 40 years now and i swear by them. however, due to limited access to retail shops. 56. ray ban i was a bit skeptical especially when i learned from other reviews that you needed to purchase one size larger. i decided to try these ray ban glasses. the fit was perfect! 81. jimmy choo these jimmy choo uk are ultra-comfy and good priced but if you are going to wear these [:keyword] in hot weather, it's best to go sockless or wear some very thin socks.
tiffany jewellery - By tiffany jewellery - Homepage
24th May 2012 - 11:24am
Menu
My Articles
Play Tennis To Keep Your Health At Its Peak
Basic Tennis Lessons For Starters
Equip Yourself With Tennis Tips
ITF Governing The World Of Tennis
Most Popular Male And Female Tennis Players
Pay Attention To Your Feet: Choose The Right Tennis Shoes For You
Tennis Warehouse: Your One-Stop Tennis Shop
Racquet Science: An Essential Part Of Winning Wimbledon
Tennis Shoes Know-Hows That Are Guaranteed To Make You A Pro!
Tennis Skirts: More Than Just A Fashion Statement
The Different Milestones In The History Of Tennis
The Essential Equipment Needed In The Game Of Tennis
Related Sites | My Articles Pay Attention To Your Feet: Choose The Right Tennis Shoes For You ... your choice for footwear. If you are the pragmatic type, ... Tennis Shoes Know-Hows That Are Guaranteed To Make You A Pro! ... consider reviewing all the information discussed here, ... |
|
|
Related News:
|
